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Should the fashion industry take a lesson from Kim Kardashian West?

by www.latimes.com

Kim Kardashian is not just everywhere online, she is the future of fashion. At least according to celebrity branding expert Jeetendr Sehdev, who argues on behalf of the publicity maven’s authenticity in his new book, “The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right),”...


Read Full Article On www.latimes.com
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